Pharrell Williams is bringing fans 24-hours of happiness. For his song "Happy," the hit-making producer has created what he calls "the world's first 24-hour music video."
The day-long video is broken down into six four-hour long parts and can be viewed on the website 24hoursofhappy.com.
The video features appearances from a number of celebrities including former basketball star Magic Johnson and Jimmy Kimmel, as well as members of the hip-hop collective Odd Future.
"Happy" is featured on the soundtrack to the animated film Despicable Me 2.